What is guarana and why is it used in Verve!?
Guarana seed was traditionally used by indigenous people of the Amazon rainforest as a beverage and medicine. In the early 1800’s the plant was introduced into France by a physician who had been working in Brazil and it came to be employed in the treatment of numerous ailments. Today, nutritionists believe it may be supportive for athletic performance, fatigue and weight control.
Based on recent analyses of guarana by high-performance chromatography it’s been determined to have antioxidant and free-radical scavenging abilities. The primary active constituents in guarana are guaranine; which is nearly identical to caffeine, and the closely related alkaloids, theobromine and theophylline. Guaranine is responsible for supporting vitality and is compatible with a wide variety of nutrients, hence the inclusion of guarana in Verve!
What are the benefits of caffeine?
Caffeine’s effects (and hence those of guaranine) are well known. It stimulates the central nervous system, increasing metabolic rate, and has a mild diuretic effect.¹ One recent research study showed that caffeine consumption may have benefits for performance and safety in the workplace.² The results of another study showed that caffeine may modulate a higher brain function through its effects on distinct areas of the brain, particularly as it relates to working memory.³ Working memory represents the type of brain activity needed to remember things for a short period of time such as looking at a phone number and mentally storing it until it’s been dialed. While all of these results are promising, the research does not suggest increased consumption of what is considered normal just yet
What are some of the caffeine levels of products that are currently on the market?

What is guarana and why is it used in Verve!?
As you have read, Guarana seed was traditionally used by indigenous people of the Amazon rainforest as a beverage and medicine. In the early 1800’s the plant was introduced into France by a physician who had been working in Brazil and it came to be employed in the treatment of numerous ailments. Today, nutritionists believe it may be supportive for athletic performance, fatigue and weight control.
Based on recent analyses of guarana by high-performance chromatography it’s been determined to have antioxidant and free-radical scavenging abilities. In fact, recent ORAC tests reveal a value of approximately 4,400 per can of Verve compared the approximately 3,400 score in a 2 ounce dose of Vemma. This increase in ORAC Value can be attributed to the antioxidant properties of guarana. The primary active constituents in guarana are guaranine; which is nearly identical to caffeine (80 mg per can of Verve, or the about the same as a cup of coffee), and the closely related alkaloids, theobromine and theophylline. Guaranine is responsible for supporting vitality and is compatible with a wide variety of nutrients, hence the inclusion of guarana in Verve!
What is taurine and why is it used in Verve!?
Taurine is an amino acid and is an important component of a wide range of metabolic activities. Also, scientists have reason to believe that taurine should be investigated for its role in protecting DNA in tissues such as the brain, heart and skeletal muscle. Because this nutrient supports vitality, it’s an ideal ingredient for Verve!
What is D-Ribose and why is it used in Verve!?
D-Ribose is a sugar that occurs naturally in all living cells. It is also a constituent of nucleic acids as well as several vitamins and coenzymes. Some scientists believe that this sugar may help athletes with muscular energy and endurance.* Since this sugar supports healthy exercise we thought this would be a great addition to Verve!*
What is choline chloride and why is it used in Verve!?
Choline chloride is a phospholipid that is found in the nervous system tissues and is believed to assist in brain function.* Scientists believe that choline works with inositol to emulsify fats, making it more difficult for them to be deposited in the body.* Due to choline’s health promoting properties it was an easy decision to make it part of the Verve! formula.*
What is Inositol and why is it used in Verve!?
Inositol is present in plants, animals and humans (as phospholipids). It has been known to help the body in cell membrane formation.* It’s believed to work with choline to help emulsify fats and assist in healthy hair, skin and mood.* This nutrients overall body support made it an ideal addition to Verve!*
Fruit and Vegetable Intake Contributes To Heart Health
A recent study involving 125,000 participants found that just one additional daily serving of fruit or vegetables lowers the risk of heart disease by 4%. Fruits and vegetables contain a wide variety of plant compounds that have previously been linked to overall improved health. Other studies have validated the positive connection between plant nutrients such as potassium, folate and antioxidants, and lower heart disease risk. For more on this article and to become acquainted with NUTRITIONHEALTHinfo.com
NUTRITIONHEALTHinfo.com is a third party educational website devoted to scientific research articles and educational information website devoted to scientific research articles and educational information on nutrition and health.
¹ Leung A Y, Foster S. Encyclopedia of Common Natural Ingredients Used in Food, Drugs, and Cosmetics, 2d ed. New York: John Wiley & Sons, 1996, 293-94.
² Smith A P. Caffeine at work. Human Psychopharmacology 2005; 20 (6): 441-5.
³ Influences of Caffeine Excess on Activation Patterns in Verbal Working Memory, study results presented at the annual meeting of the Radiological Society of North America (RSNA), 2005.
**Statements have not been evaluated by the Food and Drug Administration.
*If you are pregnant or nursing consult with your health care provider before using caffeine or guaranine.




